Carmex Adventure Mailer

Flourish Management curated the Carmex Adventure Mailer - an immersive brand experience that brought the spirit of exploration, creativity, and connection to life under the Carmex banner. Designed as more than just a mailer, it was a journey in a box - inviting influencers and talent to unwrap moments of discovery that perfectly blended seasonal storytelling with lifestyle-led details. Each element, from bold product presentation to playful, adventure-inspired touches, was crafted to embody Carmex’s energetic, youthful identity. The mailer sparked authentic, scroll-stopping content across social platforms, extending the adventure far beyond delivery and cementing Carmex as a brand that knows how to surprise, delight, and engage.

How We Helped:

About Carmex:

Carmex is all about playful confidence, everyday care, and cult-classic cool. Known for its iconic lip balms and instantly recognisable packaging, the brand blends trusted skincare with a fun, youthful edge - helping people feel fresh, confident, and ready to take on the day. With quality formulas at its core and a legacy of keeping lips smooth and protected, Carmex has become a beauty essential that’s as reliable as it is iconic. Loved worldwide, it’s a go-to for moments of self-care that stand the test of time.

Let’s Break It Down

58

Pieces of content

94K

Views

1.5M

Combined Following

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